HR Tech

Justworks

HR Tech

Justworks

HR Tech

Justworks

HR Tech

Justworks

Product Demo video

Project Overview

I led the design of a product demo video for Justworks, intended for our marketing channels and the sales team to share with prospects. The video highlights our main features using seamless animations and visually engaging elements. I collaborated closely with an animator, providing guidance and feedback throughout the video production.

Role

Design lead

Product Demo video

Project Overview

I led the design of a product demo video for Justworks, intended for our marketing channels and the sales team to share with prospects. The video highlights our main features using seamless animations and visually engaging elements. I collaborated closely with an animator, providing guidance and feedback throughout the video production.

Role

Design lead

Product Demo video

Project Overview

I led the design of a product demo video for Justworks, intended for our marketing channels and the sales team to share with prospects. The video highlights our main features using seamless animations and visually engaging elements. I collaborated closely with an animator, providing guidance and feedback throughout the video production.

Role

Design lead

Product Demo video

Project Overview

I led the design of a product demo video for Justworks, intended for our marketing channels and the sales team to share with prospects. The video highlights our main features using seamless animations and visually engaging elements. I collaborated closely with an animator, providing guidance and feedback throughout the video production.

Role

Design lead

Stock Video Selection

During my stock footage selection process, I set specific criteria. I sought modern videos portraying work-from-home environments, emphasizing the need for consistency by choosing clips from the same videographer. Additionally, I prioritized footage featuring multiple devices, allowing us to effectively showcase our product on-screen.

Stock Video Selection

During my stock footage selection process, I set specific criteria. I sought modern videos portraying work-from-home environments, emphasizing the need for consistency by choosing clips from the same videographer. Additionally, I prioritized footage featuring multiple devices, allowing us to effectively showcase our product on-screen.

Stock Video Selection

During my stock footage selection process, I set specific criteria. I sought modern videos portraying work-from-home environments, emphasizing the need for consistency by choosing clips from the same videographer. Additionally, I prioritized footage featuring multiple devices, allowing us to effectively showcase our product on-screen.

Stock Video Selection

During my stock footage selection process, I set specific criteria. I sought modern videos portraying work-from-home environments, emphasizing the need for consistency by choosing clips from the same videographer. Additionally, I prioritized footage featuring multiple devices, allowing us to effectively showcase our product on-screen.

Audio Selection

I thoroughly navigated through the process of selecting a voiceover artist, song, and sound effects. This involved a comprehensive evaluation, incorporating input from stakeholders to arrive at the final decisions.

Audio Selection

I thoroughly navigated through the process of selecting a voiceover artist, song, and sound effects. This involved a comprehensive evaluation, incorporating input from stakeholders to arrive at the final decisions.

Audio Selection

I thoroughly navigated through the process of selecting a voiceover artist, song, and sound effects. This involved a comprehensive evaluation, incorporating input from stakeholders to arrive at the final decisions.

Audio Selection

I thoroughly navigated through the process of selecting a voiceover artist, song, and sound effects. This involved a comprehensive evaluation, incorporating input from stakeholders to arrive at the final decisions.

Partners

Animator

Erik Montevano

Partners

Animator

Erik Montevano

Partners

Animator

Erik Montevano

Partners

Animator

Erik Montevano

Marketing Email Overhaul

Problem

Justworks was sending out a high-volume of emails from our marketing and customer teams that were inconsistent, outdated, and overwhelming.

Solution

Built a modular email system that could be mixed and matched and used across Justworks' automated emails, lead nurture flows, special campaigns, and customer emails. Facilitated knowledge transfer to both marketing and customer teams, empowering them with self-serve capabilities to efficiently implement and scale these designs throughout all email communications.

Role

Design lead

Marketing Email Overhaul

Problem

Justworks was sending out a high-volume of emails from our marketing and customer teams that were inconsistent, outdated, and overwhelming.

Solution

Built a modular email system that could be mixed and matched and used across Justworks' automated emails, lead nurture flows, special campaigns, and customer emails. Facilitated knowledge transfer to both marketing and customer teams, empowering them with self-serve capabilities to efficiently implement and scale these designs throughout all email communications.

Role

Design lead

Marketing Email Overhaul

Problem

Justworks was sending out a high-volume of emails from our marketing and customer teams that were inconsistent, outdated, and overwhelming.

Solution

Built a modular email system that could be mixed and matched and used across Justworks' automated emails, lead nurture flows, special campaigns, and customer emails. Facilitated knowledge transfer to both marketing and customer teams, empowering them with self-serve capabilities to efficiently implement and scale these designs throughout all email communications.

Role

Design lead

Marketing Email Overhaul

Problem

Justworks was sending out a high-volume of emails from our marketing and customer teams that were inconsistent, outdated, and overwhelming.

Solution

Built a modular email system that could be mixed and matched and used across Justworks' automated emails, lead nurture flows, special campaigns, and customer emails. Facilitated knowledge transfer to both marketing and customer teams, empowering them with self-serve capabilities to efficiently implement and scale these designs throughout all email communications.

Role

Design lead

Modular System

Built out email modules for all use cases that could be mixed and matched to build Justworks marketing and customer emails. Audited all Justworks emails to come up with the necessary content layouts and structures.

Modular System

Built out email modules for all use cases that could be mixed and matched to build Justworks marketing and customer emails. Audited all Justworks emails to come up with the necessary content layouts and structures.

Modular System

Built out email modules for all use cases that could be mixed and matched to build Justworks marketing and customer emails. Audited all Justworks emails to come up with the necessary content layouts and structures.

Modular System

Built out email modules for all use cases that could be mixed and matched to build Justworks marketing and customer emails. Audited all Justworks emails to come up with the necessary content layouts and structures.

Automated Emails

Updated all automated emails using our new modular system, and creating custom imagery tailored for each email.

Automated Emails

Updated all automated emails using our new modular system, and creating custom imagery tailored for each email.

Automated Emails

Updated all automated emails using our new modular system, and creating custom imagery tailored for each email.

Automated Emails

Updated all automated emails using our new modular system, and creating custom imagery tailored for each email.

Customer Emails

Designed specialized modules for our customer facing team compliance emails – complete with clear indicators to help the user understand why they are receiving the email at a glance. Trained customer facing teams on how to use the new email system and designs self-serve, to support the high-volume of emails they send out.

Customer Emails

Designed specialized modules for our customer facing team compliance emails – complete with clear indicators to help the user understand why they are receiving the email at a glance. Trained customer facing teams on how to use the new email system and designs self-serve, to support the high-volume of emails they send out.

Customer Emails

Designed specialized modules for our customer facing team compliance emails – complete with clear indicators to help the user understand why they are receiving the email at a glance. Trained customer facing teams on how to use the new email system and designs self-serve, to support the high-volume of emails they send out.

Customer Emails

Designed specialized modules for our customer facing team compliance emails – complete with clear indicators to help the user understand why they are receiving the email at a glance. Trained customer facing teams on how to use the new email system and designs self-serve, to support the high-volume of emails they send out.

Lead Nurture Flows

I spearheaded the entire process of creating lead nurture flows, beginning with brainstorming and identifying target user personas. I mapped out user flows and detailed every touchpoint in the campaign journey. Additionally, I took charge of designing and structuring landing pages to ensure consistency across all elements.

Lead Nurture Flows

I spearheaded the entire process of creating lead nurture flows, beginning with brainstorming and identifying target user personas. I mapped out user flows and detailed every touchpoint in the campaign journey. Additionally, I took charge of designing and structuring landing pages to ensure consistency across all elements.

Lead Nurture Flows

I spearheaded the entire process of creating lead nurture flows, beginning with brainstorming and identifying target user personas. I mapped out user flows and detailed every touchpoint in the campaign journey. Additionally, I took charge of designing and structuring landing pages to ensure consistency across all elements.

Lead Nurture Flows

I spearheaded the entire process of creating lead nurture flows, beginning with brainstorming and identifying target user personas. I mapped out user flows and detailed every touchpoint in the campaign journey. Additionally, I took charge of designing and structuring landing pages to ensure consistency across all elements.

Special campaign Emails

Utilizing the modular email system, I led the design efforts for special campaign emails, frequently incorporating extra flair such as animations.

Special campaign Emails

Utilizing the modular email system, I led the design efforts for special campaign emails, frequently incorporating extra flair such as animations.

Special campaign Emails

Utilizing the modular email system, I led the design efforts for special campaign emails, frequently incorporating extra flair such as animations.

Special campaign Emails

Utilizing the modular email system, I led the design efforts for special campaign emails, frequently incorporating extra flair such as animations.